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Private Label Food Manufacturing

Under Your Brand

From idea to shelf: private label jams, sauces and spreads produced under your brand, with quality you can trust

How Private Label Manufacturing Works

Needs Assessment & Ideation

Your journey starts with a simple conversation with our team. We get to know your product idea, target market and brand identity, and turn them into an initial concept.

Formulation & Testing

Using carefully selected ingredients, we produce prototypes of your product and work with you to fine-tune the final taste and quality.

Quality Assurance

Your product goes through rigorous testing. Backed by our certifications and controlled processes, we ensure its safety and quality.

Production & Packaging

Scalable production on up-to-date lines, manufactured and packed in line with your brand identity.

Delivery & Support

Preparation for domestic or export markets, with ongoing quality monitoring and after-production support.

Private label guide

What Is Private Label Food Manufacturing?

Private label manufacturing (also called white label or own-brand production) lets retailers, food brands, hotels and distributors sell a product made by a specialist factory under their own name, label and packaging. You get an exclusive product without investing in a production line or laboratory, while formulation, production, quality control and packaging are handled by the manufacturer.

Mahan Lian is a private label manufacturer of jams, marmalades, sauces and nut spreads in Iran. From recipe development and sampling to full-scale production, batch-level quality control and export preparation, every step takes place at our factory in Sepehr Industrial Park, Nazarabad.

Private Label Models: OEM, ODM and Hybrid

  • OEM – your recipe: you provide the formula and specifications; we produce it under your brand and packaging.
  • ODM – custom development: our R&D team designs and samples the formula, taste and texture for your target market.
  • Hybrid: part of your range uses your recipes and part uses formulas developed by Mahan Lian, so you can complete your line faster.

Private Label Products We Manufacture

  • Jams and marmalades with the texture, sugar level and packaging your brand needs
  • Nut and breakfast spreads, including hazelnut, cocoa and two-layer creams
  • Pesto and specialty sauces for retail, restaurants and hotels
  • Marinades and cooking sauces for household and HoReCa use

Our Private Label Manufacturing Capacity

  • Nominal annual capacity of 25,600 tonnes
  • 50 product manufacturing licences
  • 3 quality-control laboratories
  • A 70-person production and R&D team
  • Two cold stores of 60 t and 30 t

Learn more about the Mahan Lian factory.

Private Label Manufacturing FAQ

Private label manufacturing means a specialist factory formulates and produces a product that is sold under your own brand name, label and packaging. You own the brand and the market; the manufacturer handles production, quality control and packaging.

With OEM, you supply the recipe and specifications and we produce it under your brand. With ODM, our R&D team develops the formula, taste and texture for your target market. A hybrid model combines both.

Fruit jams and marmalades, nut and breakfast spreads (including two-layer creams), pesto and specialty sauces, and marinades for retail and HoReCa. Feasibility is confirmed after reviewing the formula, packaging and order volume.

MOQ depends on the product, packaging format and recipe. Submit your project details using the form on this page and our team will confirm the MOQ and an initial estimate.

Yes. We review the requirements of the destination market, from recipe and labelling to documentation, and prepare the product to meet that market’s standards.

Why Choose Mahan Lian as Your Private Label Manufacturer

تحقیق و توسعه محصول در مهان لیان

Product R&D

Our product team helps you keep pace with the latest market trends and create a product that stands out.

تولید مقیاس‌پذیر مواد غذایی

Scalable Production

Consistent, stable output at export volumes, matched to each product and production method.

کنترل کیفیت محصولات غذایی

Reliable Quality Control

Compliance with national and international standards for each market, defined checklists and continuous monitoring of every batch.

آماده‌سازی محصول برای بازار صادراتی

Export Ready

We identify the requirements of your target market, from design to standards, and provide the documentation and packaging it needs.

Let’s Get Started

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